STAGE
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Actuals (through Feb'26) Projected
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India's dialect-first OTT platform
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Current ARR
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Active Subscribers
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Gross Margin
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Operating Margin
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Burn Multiple
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Net Burn / Net New ARR
Rule of 40
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Growth % + Margin %
Revenue
8x ARR growth in 3 years — subscription revenue with 85%+ renewal share by FY28
Subscriber Growth by Market
Same ramp curve replicated across every market — playbook proven in 4, launching 10 more
Market Comparison
Market Status Launch Months Active Subs Monthly Rev New Subs/mo Gross Margin Contrib Margin Avg CAC ARPU
Market Playbook Proof
Revenue trajectory by months since launch — same curve, different markets. Playbook works.
LTV vs CAC Trajectory
LTV/CAC reaching 3.3x by FY28 — SaaS-grade unit economics
LTV/CAC Ratio & Payback
Reaching 3.3x by FY28
P&L Waterfall
Revenue to Operating Profit breakdown
Margin Evolution
Operating margin flips positive FY27, reaches 28% by FY28
Cash Balance & Runway
Self-funded from FY27 — cash generative business
Key Growth Metrics — Year over Year
Metric FY25 FY26 FY27 FY28 FY26→27 Growth FY27→28 Growth
Investor Metrics
SaaS efficiency benchmarks — computed from live P&L data
ARPU / Month
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Revenue / Active Subs
Content Cost / Sub
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Declining with scale
ARPU Trend
Monthly revenue per active subscriber
Revenue Concentration
Diversification across markets — reducing single-market dependency
Market Deep Dive
Individual market performance — revenue, margins, costs
Haryanvi — Full P&L
Cost Structure
Where the money goes
Marketing Spend Breakdown
Performance vs re-engagement vs brand
Content Cost Breakdown
Original vs dubbed content costs across fiscal years
Model Assumptions & Methodology
Key inputs driving the projection model — sourced live from the Assumptions sheet
Cohort Retention Curve
Cumulative subscriber retention by month
New Market Ramp Curve
Bhojpuri M1-M12 subscriber acquisition trajectory
Pricing & Revenue
CAC & Marketing Model
Cost Structure
LTV / CAC by Fiscal Year (from Executive Summary)
Distribution Partnership (INR Lakhs/month per market)
Full P&L Statement
Portal